The Wall Street Journal

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The Wall Street Journal is an influential international daily newspaper published in New York City, New York with a worldwide average daily circulation of more than 2.6 million as of 2005. For many years, it had the widest circulation of any newspaper in the United States, although it is currently second to USA Today with the Journal having a US circulation of 1.8 million[1]. The Journal also publishes Asian and European editions. Its main rival as a daily financial newspaper is the London based Financial Times, which also publishes several international editions. The Wall Street Journal is owned by Dow Jones & Company.

The Journal newspaper primarily covers U.S. and international business and financial news and issues—the paper's name comes from Wall Street, the street in New York City which is the heart of the financial district. It has been printed continuously since its founding on July 8, 1889 by Charles Dow, Edward Jones, and Charles Bergstresser. The newspaper has won the Pulitzer Prize twenty-nine times, including the 2003 and 2004 Pulitzer Prize for explanatory journalism.

The Journal boasts a readership profile of about 60% top management, an average income of $191,000, an average household net worth of $2.1 million, and an average age of 55.

The paper still uses ink dot drawings called hedcuts rather than photographs of people, a practice unique among major newspapers. However, the use of color photographs and graphics has become increasingly common in recent years with the addition of more "lifestyle" sections.

A complement to the print newspaper, the Wall Street Journal Online is the largest paid subscription news site on the Web — with 712,000 paid subscribers as of the fourth quarter of 2004.

Contents

Sections

The Journal features several distinct sections:

  • Section One – features U.S. and international corporate news, as well as political and economic reporting
  • Marketplace – includes coverage of health, technology, media, and marketing industries (the second section was launched June 23, 1980)
  • Money and Investing – covers and analyzes international financial markets (the third section was launched October 3, 1988)
  • Personal Journal – published Tuesday-Thursday, this section covers personal investments, careers and cultural pursuits (the personal section was introduced April 9, 2002)
  • Weekend Journal – published Fridays, explores personal interests of business readers, including real estate, travel, and sports (the weekend section was introduced March 20, 1998)

On average, The Journal is about 96 pages long. For the year 2004, the inclusion of 45 additional Special Reports is planned. Starting in September 2005, the Journal will resume Saturday publication after a lapse of some 30 years.

Editorial page

The position of the editorial opinion and op-ed sections is typically conservative. The editorial page commonly publishes pieces by U.S. and world leaders in government, politics and business. The Journal won its first two Pulitzer Prizes for its editorial writing, in 1947 and 1953. The Journal describes the history of its editorials thus:

They are united by the mantra "free markets and free people," the principles, if you will, marked in the watershed year of 1776 by Thomas Jefferson's Declaration of Independence and Adam Smith's Wealth of Nations. So over the past century and into the next, the Journal stands for free trade and sound money; against confiscatory taxation and the ukases of kings and other collectivists; and for individual autonomy against dictators, bullies and even the tempers of momentary majorities. If these principles sound unexceptionable in theory, applying them to current issues is often unfashionable and controversial.

Its historical position was much the same, and spelled out the conservative foundation of its editorial page:

On our editorial page, we make no pretense of walking down the middle of the road. Our comments and interpretations are made from a definite point of view. We believe in the individual, his wisdom and his decency. We oppose all infringements on individual rights, whether they stem from attempts at private monopoly, labor union monopoly or from an overgrowing government. People will say we are conservative or even reactionary. We are not much interested in labels but if we were to choose one, we would say we are radical. —William H. Grimes, 1951

The editorial and news page staffs are completely independent from each other, with the former showing a conservative and the latter--especially in its Washington analyses--a more liberal cast.

Notable reporting

The Journal has had several series of articles which have gone on to have significant impact. Many of these have been transformed into books.

Insider trading

In the 1980s, Journal reporter James B. Stewart brought national attention to the illegal practice of insider trading, winning the Pulitzer Prize in explanatory journalism in 1988 for such stories. He expanded on this theme in his book, Den of Thieves.

RJR Nabisco buyout

In 1987, a bidding war ensued between several financial firms for tobacco and food giant RJR Nabisco. This was documented in several Journal articles by Bryan Burrough and John Helyar. These articles were later used as the basis of a bestselling book, Barbarians at the Gate: The Fall of RJR Nabisco, and then into a made-for-TV movie.

Enron

In 2001, the Journal was ahead of most of the journalistic pack in appreciating the importance of the accounting abuses at Enron, and two of its reporters in particular, Rebecca Smith and John R. Emshwiller, played a crucial role in bringing these abuses to light.

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